Manager trying to have empathy scenario

Assignment Instructions
Select an issue facing a company today (i.e. pandemic, social injustice, etc.) and fill out the empathy map with one of these scenarios in mind:

You are a manager trying to have empathy for one of your employees during this time who is personally affected by this issue.
You are a board member having a communication issue with a manager of the company, but you have just learned that they have a sick family member at home.
You are an employee who saw a change in your coworker’s performance but learned that they are having family issues that are affecting them at work.
Design your own scenario that you would like to use to complete this exercise.
How to use the Empathy Map?

Start with the GOAL section, by defining who will be the subject of the Empathy Map and a goal: something they need to do. This should be framed in terms of an observable behavior. Additionally, provide an example of a strategic or non-strategic decision this person could make as it relates to the company’s product or service.
Once you have determined the goal, work clockwise around the map. The reason for this is to give you a chance to imagine what another’s experience might be like.
After the outside elements have been determined, then the focus can shift to the large head within the diagram. (This is one of the most important aspects of the maps design; what its like to be inside someone elses head.
A completed Empathy Map exercise is a great addition for a if one is designing the customer experience, products, or services.

New assignment here. Company name Nikola motors.
Nowadays, it is a companys ability to track, monitor, and engage on various social media platforms which will help determine success. You need to use both measurable and to be informed about key areas of your competition. Visualizing Porters five-forces model for analyzing industry profitability as discussed in this module, focus on the following points:

Platforms:Have a look to see if your competition only uses the of Facebook and Twitter, or if they use other slightly more niche social media platforms. For example: LinkedIn, Tumblr, Pinterest, Reddit, Instagram, and others. Also, see if they engage more often or more effectively on one platform in particular.
Frequency:How often do your competitors share posts? What kinds of posts (videos, images, text only)? What time of day are they posting?

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