This assignment will help you to s better understand the communication procesand how companies use different components of the promotional mix to effectively promote their products.
Writea 1,050- to 1,400-word paper in which you examine marketing communications produced by an organization.
Selectone of the following organizations to use for this assignment: Google, Facebook, Disney, McDonald’s, AT&T, Sprint, Toyota, L’Oral Paris, Procter & Gamble, or another company you either work at or one at which you would like to work.
Reviewinformation on the selected organization’s website and information about the organization in the.
Describehow your selected organization exhibits effective marketing communications.
Providespecific examples of how your selected organization does the following:
and analytics
- of the promotional mix: advertising, sales promotion, personal selling, public relations, direct marketing, and to communicate with
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